Marketing Campaign: #LinealChamp

An internal marketing campaign leading up one of the biggest bouts in boxing history

The Brief

For one of the biggest bouts in boxing history we decided to jump on the chance to create an interactive marketing campaign for the lead up of the fight.

The Approach

The concept led to us to research the history of the Lineal Champions. From this point on

The Challenge

Believe it or not, the hardest part was to first find enough imagery for each of the movies we chose to give our designer enough to go away and make the characters in his own unique style. Credit goes out to Fat Cat Creative for supplying the artwork

The Result

We absolutely love the execution – not only because it looks great but it just showcases what we can do with just about any idea and execute it! This is creative interactive marketing.

Tech Specs

  • URL: #LinealChamp
  • Code Language: HMTL, CSS, JQUERY
  • Framework: Bulma

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